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Director of Marketing (Remote)

Rep is the first-ever AI-powered salesperson (sales chatbot) for e-commerce websites. It proactively approaches disengaged customers along their shopping journey and offers assistance in finding and recommending products or answering any product/store-related questions to increase conversion rate and enhance customer satisfaction.

As Rep continues to grow, we are looking for a Director of Marketing to join us and build the marketing department from the ground up.

We’re looking for a person who has a proven track record of scaling a SaaS company from scratch to at least a million dollars in ARR.

We’re all about building a big brand, which this role is all about.

Responsibilities:

  • Build the marketing team from the ground up, hire the right people/freelancers for the job.
  • You will be responsible for identifying and scaling cost-effective customer acquisition strategies across a range of digital marketing channels.
  • Work with a cross functional team (Product, Sales) to establish marketing strategies to support Rep’s revenue goals.
  • Create, manage and experiment with new user acquisition campaigns. 
  • Conceive and manage the execution of a wide range of content campaigns to drive demand generation. 
  • Manage all social media platforms (including Facebook, Twitter, LinkedIn, Instagram, YouTube) and drive demand generation. 
  • Manage SEO. Analyze data to monitor revenue performance and uncover areas for improvement. 
  • Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level. 

Requirements:

  • Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward. 
  • Proven experience with demand generation strategies.
  • Strong growth track record, with samples and results of past campaigns. 
  • Outstanding written, oral and organizational ability. 
  • Knowledge of HTML, CSS, Google Analytics, Figma, Hootsuite (or, other Social Media Management Systems) 
  • Proficient with Analytics. 
  • 4+ years experience in B2B SaaS marketing. Strong working knowledge of content marketing, demand generation, user funnels and conversion cycles
  • Proven experience in paid acquisition (Mainly FB Ads and Google AdWords), at a B2B company
  • Master at developing, executing, and measuring innovative and results-focused demand programs and campaigns
  • Strong analytical ability, specifically related measuring programs and ROI
  • Experience with CRM/marketing automation tools and practices (Hubspot, Salesforce, PPC tools, etc.)
  • Ability to deep dive and learn new domains, technology fields, products, and solutions
  • Able to quickly adapt, comfortable with change for a growing company that is rapidly evolving
  • Fluent in English

Advantages:

  • Experience in SaaS B2B marketing for e-commerce enablement
  • Experience working with Salesforce

Benefits & Perks

  • Medical, Dental, Vision Insurance (2 of our plans are $0 premium cost to employees!)
  • Life Insurance
  • Daily lunch delivery stipend
  • Yearly professional development stipend 
  • One time fitness equipment stipend
  • Monthly fitness stipend 
  • 100% remote work as well as WeWork memberships for those who prefer an office
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Interested in joining the Rep Team?

Fill out the form below with the relevant details. We look forward to hearing from you!
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