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Director of Marketing (Remote)

Rep is the first-ever AI-powered salesperson (sales chatbot) for e-commerce websites. It proactively approaches disengaged customers along their shopping journey and offers assistance in finding and recommending products or answering any product/store-related questions to increase conversion rate and enhance customer satisfaction.

As Rep continues to grow, we are looking for a Director of Marketing to join us and build the marketing department from the ground up.

We’re looking for a person who has a proven track record of scaling a SaaS company from scratch to at least a million dollars in ARR.

We’re all about building a big brand, which this role is all about.

Responsibilities:

  • Build the marketing team from the ground up, hire the right people/freelancers for the job.
  • You will be responsible for identifying and scaling cost-effective customer acquisition strategies across a range of digital marketing channels.
  • Work with a cross functional team (Product, Sales) to establish marketing strategies to support Rep’s revenue goals.
  • Create, manage and experiment with new user acquisition campaigns. 
  • Conceive and manage the execution of a wide range of content campaigns to drive demand generation. 
  • Manage all social media platforms (including Facebook, Twitter, LinkedIn, Instagram, YouTube) and drive demand generation. 
  • Manage SEO. Analyze data to monitor revenue performance and uncover areas for improvement. 
  • Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level. 

Requirements:

  • Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward. 
  • Proven experience with demand generation strategies.
  • Strong growth track record, with samples and results of past campaigns. 
  • Outstanding written, oral and organizational ability. 
  • Knowledge of HTML, CSS, Google Analytics, Figma, Hootsuite (or, other Social Media Management Systems) 
  • Proficient with Analytics. 
  • 4+ years experience in B2B SaaS marketing. Strong working knowledge of content marketing, demand generation, user funnels and conversion cycles
  • Proven experience in paid acquisition (Mainly FB Ads and Google AdWords), at a B2B company
  • Master at developing, executing, and measuring innovative and results-focused demand programs and campaigns
  • Strong analytical ability, specifically related measuring programs and ROI
  • Experience with CRM/marketing automation tools and practices (Hubspot, Salesforce, PPC tools, etc.)
  • Ability to deep dive and learn new domains, technology fields, products, and solutions
  • Able to quickly adapt, comfortable with change for a growing company that is rapidly evolving
  • Fluent in English

Advantages:

  • Experience in SaaS B2B marketing for e-commerce enablement
  • Experience working with Salesforce

Benefits & Perks

  • Medical, Dental, Vision Insurance (2 of our plans are $0 premium cost to employees!)
  • Life Insurance
  • Daily lunch delivery stipend
  • Yearly professional development stipend 
  • One time fitness equipment stipend
  • Monthly fitness stipend 
  • 100% remote work as well as WeWork memberships for those who prefer an office

Interested in joining the Rep Team?

Fill out the form below with the relevant details. We look forward to hearing from you!
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